“We’ve always seen the blank side of our building as an opportunity to create something meaningful, but we were unsure of what that message would be,” said Tim Moore, CEO of Diamond View. “We knew we couldn’t slap a business sign on it and call it a day because that’s just not who we are.”
Moore said the company’s purpose is to inspire, and the choice of “Dream Big” is a consistent theme internally, a “call to action and a way of life,” he said.
After interviewing many artists, the company chose Leon “Tes One” Bedore for design; he created the huge “Stay Curious” mural on the Glazer Children’s Museum parking garage. Vitale Brothers, a company with a rich 30-year history of public art in Tampa Bay, is doing the painting and installation.